Frequently Asked Questions
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Experienced and Pedigreed Fractional GTM in North America for software companies with considerable partner growth potential located outside of North America
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Strategic Alliance Summary
Established best practice management from working in SR roles for two of the largest ERP vendors and one of the largest Global SI’s
Managed global alliances for $750M Division
Owned all partners and strategic initiatives internationally for $3B company
Negotiated global joint ventures with revenue contributions $10M-45M+
Built four partner programs from scratch for fast growing startups with revenue contributions of 90%, 65%, 37% and 15% (1 year)
Built Oracles advisory practice from scratch and achieved $12.5M in 7 months from partners Oracle had never conducted business through
Created a best practice partner program foundation to get the most from each partner type to accomplish the below objectives:
Predictable ratio’s to drive forecasting based on partner type
Have MSA drive behavior
Generate a high margin business
Reduce channel conflict
Incent strong performance
Ensure right level of support
Have been in either leadership alliance or strategic alliance roles for a $3B, $39B, and $43B companies. I have built partner programs and teams for $60M, $35M, $15M and $2M companies.
Have been in alliance leadership roles through four exits
Have consulted five companies in the area of strategic alliances and helping them implement a best practice and a high margin channel organization.
Over the last 1.9 years we have closed 6 Tier One partnerships, 2 White Label partnerships and this focus has resulted in 6 M&A cycles, an acquisition and a 90% company revenue contribution all from partners. This company had $25k in revenue when we started and is currently at $2.8M
International Executive Summary (Condensed & Applicable Version)
Have ran international strategy for a $3B company and built two international operations from scratch for both a $60M and $30M company.
Ran Global Alliances for a $750M division of the one of the largest global SI’s
Managed international sales teams of 35+ employees globally to which contributed 65% of revenue for a $60M company
Constructed Joint Ventures in specific international markets with contributions of $10M-$45M
Have opened and ran successful direct operations in 7 countries
As an expat was the first person in three countries and closed the first business
Revenue Executive Summary
Been in either leadership alliance or strategic alliance roles for a $3B, $39B, and $43B companies. (PeopleSoft, Oracle and Accenture) have built organizations and teams for $60M, $35M and $15M companies.)
Managed global alliances for $750M Division (Accenture)
Owned all new markets, partners and strategic initiatives internationally for $3B company
Built Oracle’s HCM Advisory practice from 0-$12.5M in 8 months
Managed direct sales teams of 35+ employees globally to which contributed 65% of revenue for a $60M company
Negotiated global joint ventures with revenue contributions $10M-45M+
Leadership roles through three exits
Most recently for a Fintech, losed three of the largest HCM Vendors in the Enterprise sector, and another one of my cycles turned into M&A activity. Based on my employers projections of revenue from these partnerships it is expected at $100M+ for the company.
Ran international partnership’s for a $3B company and built two international operations from scratch for both a $60M and $30M company.
Built and ran global alliance organizations that contributed 65%, 37% and 15% (one year) of revenue
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Lets have some discussions and if we decide to move forward we will create a 90-day plan as part of our agreement with objectives.
The process on our side normally includes signing an MNDA, product demonstration, model specifics and we create a 90 Day Plan as part of the contract.
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Early stage companies that have a strategic product offering can grow faster through one strategic partner then through four years of direct sales.
We are filling a need to grow the worlds largest market for companies that fit the partner profile very economically
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We will measure ourselves to the 90-day plan. After the 90 days are complete a full business plan and three-year forecast will be put in place. Everything is based on objectives being met
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You do not need a registered entity to sell in this market. If at a time one may be needed an entity can be established in less then a day for a small amount of money.
SOC 2: A strategic partner in white label may require SOC 2 at some point depending on if it is embedded (their SOC 2) or powered by. This will be business case driven and white label takes six months on average so the return will certainly be there to start the SOC 2 process . These are high 6 to 7 ARR deals and the cost for SOC 2 starts around USD$6000. Most vendors often are fine as long as you can provide a letter from the SOC 2 provider you are in the process. Many USA early stage companies have the go through the same process if focused on partnering.
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We know our hourly rate is low and that is on purpose. This is about results. We want the commissions from large strategic partnerships.
$100 p/h plus commissions
Hours P/D Average Cost P/M
1 $2,000
2 $4,000
3 $6,000
4 $8,000
5 $10,000
Plus commissions